INDUSTRY – MEDIA
INTRODUCTION
The Media industry is on the brink of major changes as a result of AI, Drones, and Robotics. Print reporting has been undergoing change as the internet has replaced newspapers as the primary news source, and newspaper companies are searching for an effective business model which will provide enough revenue to finance some level of old-style reporting. Advertising is starting to use drones (and swarms of drones) to create new ways to present their messages.
AI’s increased involvement with natural language understanding, which has been highlighted by current (2018-19) concern with identifying ‘false news’, is going to impact all reporting. Already many sports reports are automatically generated from broadcast feeds, and this will become more sophisticated as videos of sport activity will be automatically analyzed. And what has been done for sports will also be done for financial reporting, and even for major events.
Robots are starting to replace news anchors (whose flexibility has been limited by management, which has eased the use of robots). And reporters are losing jobs from the impact of the internet. These are early days for the impact of technologies for people in advertising. The current need is to learn new technical skills, rather than for a reduction in employment.
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Microsoft sacks journalists to replace them with AI (Journalism/AI - 2020-05 - The Guardian)
Dozens of journalists, who maintain the news homepages on Microsoft’s MSN website and its Edge browser, have lost their jobs after Microsoft decided to replace them with artificial intelligence software.
How Advertising will get way more personal—and then vanish completely (Advertising - 2020-02 - Singularity Hub)
In the 2020s, advertising will get far more personalized — learning from an explosion of personal preferences, with shopping using visual virtual searches. Later, AI will take over the majority of our buying decisions, continually surprising us with products and services we didn’t even know we wanted.
Autonomous drone doubles as a film director (Cinematography/Drone - 2019-10 - ZDNet)
Researchers at Carnegie Mellon University are developing a system for aerial cinematography that learns from human visual preferences in order to enable drones to make artsy filmmaking choices while autonomously filming scenes.
The creative future of AI’s role in generating on-demand, customized content (Media - 2019-05 - Singularity Hub)
AIs are now generating content generation, film and music, developing new plotlines, and inserting your favorite actors – dead or alive. Over the next decade, entertainment will undergo its greatest revolution yet. As AI converges with VR and crashes into democratized digital platforms, we will soon witness the rise of everything from edu-tainment, to interactive game-based storytelling, to immersive worlds, to AI characters and plot lines created on-demand, anywhere, for anyone, at almost zero cost.
The rise of the robot reporter (AI/Newspaper Reporting - 2019-02 - New York Times)
About 1/3rd of Bloomberg News content uses automated technology, churning out thousands of articles on company earnings reports. Robot reporters have been prolific producers of articles on sports results, and on earthquakes and political donations.
Chinese robotic news anchor (AI/NewsCasting - 2018-12 - Technology.org)
On Nov 9, 2018, there was a 30-second appearance of a robot news anchor. The Chinese AI robot, Qiu Hao, was dressed in a suit and tie, and it was difficult to detect any non-human flaw or aspect.
Newsroom jobs declined 23% from 2008-2018 (AI/NewsCasting - 2018-09 - Digiday)
Humanoid robot to become newscaster on Japanese television in 2018 (AI/NewsCasting - 2018-02 - TechRepublic)
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